Hello, I am Edward Whitehead

Leader, Father,
Husband

Technology, Operations and Delivery Leader with more than 20 years of experience successfully delivering complex technical solutions, large-scale public events, enterprise software platforms and business transformation initiatives.

  • RemoteWorldwide
  • South East AsiaThailand, Malaysia, Vietnam
  • South AfricaCape Town

Core Skills & Key Highlights

Core capabilities driving real-world software & operational delivery

Strategic & Technology Leadership

Technical Due Diligence, Cross-Functional Team Leadership, Remote Orchestration, Risk & Budget Management, Product Strategy.

Architecture & Cloud

Enterprise Modernisation, Edge AI & Vector Search, Microservices, Azure DevOps, PostgreSQL RLS, Serverless Architecture.

Technical Stack

C#, .NET MAUI, Next.js, TypeScript, React, Kotlin, Jetpack Compose, Hono, Supabase, pgvector, Flutter

Event & Operational Leadership

Large-Scale Event Management, Comic Con Africa Hospitality, Vendor Negotiation, Municipal Licensing, Health & Safety Compliance.

Key Highlights

  • Product Development & SaaS Operations: Technology and operations leader with 20+ years of commercial experience turning ideas into scalable production platforms and executing complex operational initiatives. Founded ventures including Plinth-Cloud (architecting Plinth property management SaaS and DADO AI maintenance engine) and We Heart Events, driving product strategy, roadmap execution, modernization programs, and end-to-end delivery across software, logistics, insurance, fintech, and hospitality industries.
  • Event Management & Hospitality Operations: Founder and Managing Director of We Heart Events (Pty) Ltd, leading end-to-end planning, production, and live execution for major public festivals, food truck events, corporate activations, and large-scale catering operations across Gauteng. Successfully secured and delivered the primary food and beverage contract for inaugural Comic Con Africa 2018, coordinating over 50 independent food truck vendors and managing operations serving ~45,000 attendees across seven operational days.
  • Regulatory Compliance & Operational Governance: Highly experienced in navigating complex event compliance and regulatory frameworks, including municipal approvals, temporary liquor licensing, food safety regulations, emergency planning, and coordination with law enforcement (SAPS), private security, and emergency services. Hands-on expertise managing vendor contracts, venue negotiations, sponsorship activations, crowd control, and post-event financial reconciliations.
  • Full-Stack & Enterprise Mobility: Hands-on architect and engineer with deep expertise across Next.js 16, TypeScript, React, Node.js, Hono, Supabase, C#, .NET MAUI, Xamarin, Kotlin, Jetpack Compose, Flutter, Ionic, and Capacitor PWAs. Proven track record of modernising legacy systems, including leading SmartTask's migration from Xamarin to .NET MAUI and overhauling FedEx's national courier mobile application to boost adoption by 70% and backend API data transfer speeds by 200%.
  • AI & Systems Architecture: Enterprise and Edge AI systems architect, designing DADO's offline voice-to-invoice pipeline using whisper.cpp, quantized Llama 3.2 SLM, WatermelonDB SQLite sync, and cloud pgvector HNSW vector similarity search. Expert in non-custodial open-banking 4-factor auto-reconciliation algorithms, hierarchical multi-tenancy with PostgreSQL Row-Level Security (RLS), RS256 JWT federation, and scalable cloud infrastructure.
  • Fractional CTO & Strategic Advisory: Provided high-level architectural guidance, technical due diligence, system health reviews, and modernization strategies for enterprise clients across the UK and South Africa through AZ Consulting, Bumblebee Consulting, and SmartTask. Trusted advisor aligning commercial goals with pragmatic engineering standards, multidisciplinary team management, and sustainable operational growth.

Experience

Principal Mobile Software Architect

SmartTask – RemoteDecember 2021 – November 2025
  • Legacy Modernisation Strategy: Spearheaded the high-risk migration of core mobile infrastructure from Xamarin to .NET MAUI, extending the product lifecycle by 5+ years and ensuring long-term OS compatibility.
  • Product Innovation (AI/IoT): Conceptualised and delivered "Sentinel," a security product integrating Deep Learning (Facial Recognition) and NFC technology, opening new revenue streams in the security sector.
  • Operational Excellence: Overhauled a stagnant release pipeline by implementing Azure CI/CD workflows, reducing deployment friction and ensuring consistent delivery to App Stores.
  • Stakeholder Management: Served as the primary bridge between business stakeholders and engineering, translating complex operational requirements into executable technical specifications.

Skills: Legacy Modernisation Strategy · Product Innovation (AI/IoT) · Operational Excellence · Stakeholder Management

Notable Achievements: - Directed the technical roadmap for an enterprise mobile workforce management SaaS, focusing on legacy modernisation.

Senior Mobile Lead

Thinkology – RemoteOctober 2021 – November 2021
  • Project Turnaround: Diagnosed and resolved critical architectural bottlenecks in a client-facing application, eliminating frequent crashes and performance lags that were jeopardising the client relationship.
  • Architectural Standardisation: Enforced MVVM design patterns and refactored legacy codebases to support complex features like NFC integration and AI-driven beauty recommendations.

Skills: Project Turnaround · Architectural Standardisation

Notable Achievements: - Recruited to rescue a failing mobile initiative for a client in the beauty industry (IIAA).

Technical Delivery Lead & Subject Matter Expert

Bumblebee Cape Town – RemoteOctober 2019 – September 2021
  • Enterprise Architecture: Served as the Subject Matter Expert (SME) for cloud-based insurance solutions (Sanlam), designing scalable architectures for high-volume booking systems.
  • DevOps Transformation: Engineered Azure DevOps pipelines using YAML, automating build processes that significantly reduced manual deployment errors and increased release velocity.

Skills: Enterprise Architecture · DevOps Transformation

Notable Achievements: - Led technical delivery and cloud architecture for major insurance and on-demand service clients.

Founder

We Heart EventsJanuary 2017 – March 2019
  • Planned and delivered end-to-end public events, developing concepts, budgets, project plans and operational schedules.
  • Managed all regulatory compliance including municipal approvals, temporary liquor licensing, health and safety, risk management and coordination with SAPS, EMS and private security providers where required.
  • Negotiated and managed relationships with venues, sponsors, entertainers, production companies, food vendors and key suppliers.
  • Led marketing campaigns, sponsorship activation, vendor recruitment and customer engagement to maximise attendance and commercial success.
  • Directed all live event operations, coordinating multidisciplinary teams, contractors, logistics and operational delivery across build-up, event days and strike.
  • Completed post-event financial reconciliation, supplier settlements, operational reviews and continuous improvement planning.

Skills: Event Management, Live Event Operations, Hospitality Operations, Vendor & Supplier Management, Municipal Licensing & Regulatory Compliance, Crowd & Safety Management, Event Logistics, Sponsorship Activation, Budgeting & Financial Reconciliation, Risk Management

Notable Achievements: - Secured and delivered the primary food and beverage contract for the inaugural Comic Con Africa 2018 at Kyalami International Raceway, managing operations serving approximately 45,000 attendees across seven operational days. - Coordinated Southern Africa's largest gathering of food trucks, managing over 50 independent vendors simultaneously. - Conceptualised, produced, and operated high-volume recurring event IPs, including Food Truck Fridays, International Beer Day Music Festival, Avocado & Margarita Festival, Prawn & Beer Festival, and The Grande Parade. - Managed multi-outlet hospitality and beverage operations, including flagship festival beer gardens, corporate product launches, brand activations, and private functions across Gauteng.

Mobile Software Architect / Senior Application Developer

FedEx – Johannesburg, South AfricaJune 2010 – March 2018
  • Strategic Roadmapping: Oversaw the end-to-end product lifecycle for national logistics applications, prioritising features based on regulatory constraints and operational impact.
  • Performance Optimisation: Architected backend improvements that increased data transfer speeds by 200%, directly supporting rapid operational scaling.
  • User Experience Impact: Delivered a comprehensive UX overhaul that resulted in a 70% increase in application adoption and usage.
  • Vendor Management: Directed external vendors in the complex porting of legacy Windows Mobile applications to modern platforms, ensuring delivery within scope and budget.

Skills: Strategic Roadmapping · Performance Optimisation · User Experience Impact · Vendor Management

Notable Achievements: - Managed the product roadmap and technical execution for national courier applications.

About Me

Technology, Operations and Delivery Leader with more than 20 years of experience successfully delivering complex technical solutions, large-scale public events, enterprise software platforms and business transformation initiatives.

Throughout my career I have combined deep technical expertise with strong commercial and operational leadership, allowing me to move comfortably between software architecture, project delivery, stakeholder management, business development and large-scale operational execution.

Core Expertise:

  • Full-Stack Engineering: .Net MAUI, Flutter, TypeScript, React, Next.js, Node.js, Firebase, MongoDB, PostgreSQL, AWS, Azure, Docker, Kubernetes
  • Strategic & Technology Leadership: Technical Due Diligence, Cross-Functional Team Leadership, Remote Orchestration, Risk & Budget Management, Product Strategy
  • Architecture & Cloud: Enterprise Modernisation, Edge AI & Vector Search, Microservices, Azure DevOps, PostgreSQL RLS, Serverless Architecture
  • Event & Operational Leadership: Large-Scale Event Management, Vendor Negotiation, Municipal Licensing, Health & Safety Compliance

Notable Ventures:

  • Plinth An automated property management platform for self-managing landlords, alongside DADO, its decoupled, headless AI maintenance and field-invoicing engine.
  • Qirvo: AI command platform with plugin marketplace and Echo CLI agent for developers.
  • Orchestra-AI: Commercial certification framework for AI-integrated software delivery lifecycle (U-ASDLC).

In addition to leading software projects across logistics, insurance, fintech and SaaS, I founded and operated a successful event management company responsible for planning and delivering major public festivals, corporate activations and hospitality operations across South Africa.

My experience spans technical leadership, operations, vendor management, budgeting, customer experience, compliance, product strategy and end-to-end project execution, making me equally effective leading engineering teams or large multidisciplinary programmes.

35%

Team Leadership

30%

Product & GTM

25%

Architecture

10%

AI Innovation

100%

Total

Featured Projects

A snapshot of initiatives, product launches, and architecture work.

Qirvo - AI Life Dashboard
FeaturedAI & Web Development

Qirvo - AI Life Dashboard

An AI-powered life dashboard designed to manage various aspects of life. It uses AI to deliver intelligent analysis of tasks, health, projects, and more.

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Violt – Unified AI-Powered Smart Home Platform
FeaturedIoT & AI

Violt – Unified AI-Powered Smart Home Platform

A unified AI-powered smart home automation platform combining local control and cloud-based intelligence for privacy-first, predictive home automation.

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Echo AI Dev Agent – Autonomous Developer Assistant
FeaturedAI & DevOps

Echo AI Dev Agent – Autonomous Developer Assistant

An autonomous AI developer agent that analyzes, repairs, tests, and commits code automatically through GitHub PRs and n8n workflows.

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Violt Robotics
FeaturedAI & Robotics

Violt Robotics

Integration of the Hugging Face Reachy Mini robot into the Violt Core ecosystem, enabling voice, gesture, and AI-based control through ROS2 and MQTT.

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Command Agent – AI Productivity CLI & Dashboard
FeaturedDeveloper Tools

Command Agent – AI Productivity CLI & Dashboard

AI-powered CLI and dashboard that unify development, automation, and project orchestration.

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API Nexus – Universal API Management Platform
FeaturedSaaS & Developer Tools

API Nexus – Universal API Management Platform

API Nexus unifies API management, monitoring, and monetization into one developer-first SaaS platform.

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Comeback Dashboard — Demo Admin Dashboard
FeaturedDemo & UI

Comeback Dashboard — Demo Admin Dashboard

A responsive, accessible admin dashboard demo showcasing modern Next.js architecture, TypeScript, Tailwind CSS, server actions, and production-ready deployment on Vercel.

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Viola – Cross‑Platform Motivational Wellbeing App
FeaturedWellbeing & Productivity

Viola – Cross‑Platform Motivational Wellbeing App

Viola is a bubble‑pop styled wellbeing platform for gratitude journaling (with photos), motivational quotes, and mental health tracking—delivered across web and a companion Expo mobile app.

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View All Projects

Let’s Build Something Together

Available for remote engagements across time zones.

Ready to modernize your platform, ship an AI-driven product, or accelerate a multi-platform rollout? Drop a note and I’ll follow up with a tailored plan and next steps.

Email

ed.surreal@gmail.com

Buy me a coffee

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Location

Based Remotely